Friday, May 18, 2007
Massive Ad Network Consolidation Is Occurring
The big boys are on a buying spree!
Microsoft just announced they are paying $6 billion for aQuantive, the parent company of Avenue A | Razorfish. The acquisition comes after recent big acquisitions by Google and Yahoo in this space. Google bought Doubleclick for $3.1 billion in April. Later that same month, Yahoo acquired competitor RightMedia for $680 million. Just yesterday, WPP Group acquired yet another company in this space, 24/7 Real Media, for $649 million.
The big boys are on a buying spree!
Microsoft just announced they are paying $6 billion for aQuantive, the parent company of Avenue A | Razorfish. The acquisition comes after recent big acquisitions by Google and Yahoo in this space. Google bought Doubleclick for $3.1 billion in April. Later that same month, Yahoo acquired competitor RightMedia for $680 million. Just yesterday, WPP Group acquired yet another company in this space, 24/7 Real Media, for $649 million.
Labels: Ad Network, Mergers and Acquisitions, online media
Thursday, May 17, 2007
New Google Analytics Interface
Well, I tried taking a look at the new Google reporting options, but all I got was this:
I will try again later, I think Google is having a few roll out hiccups
Well, I tried taking a look at the new Google reporting options, but all I got was this:
I will try again later, I think Google is having a few roll out hiccups
Microsoft Says Your Phone is Your Next PC
I just read an interesting article on physorg.com that talks about Microsoft's research on developing the cell phone to be the next 'PC' platform - a project they are calling 'Fone+'
I agree with this approach. People don't want to carry all kinds of devices with them, the cell phone is going to evolve into the 'communicator'
http://www.physorg.com/news98525702.html
I just read an interesting article on physorg.com that talks about Microsoft's research on developing the cell phone to be the next 'PC' platform - a project they are calling 'Fone+'
I agree with this approach. People don't want to carry all kinds of devices with them, the cell phone is going to evolve into the 'communicator'
http://www.physorg.com/news98525702.html
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